Ideal for sports and wildlife, the flagship Canon EOS-1D X Mark III DSLR is being engineered and designed using feedback from the worldwide community of EOS-1D X and EOS-1D X Mark II photographers. Continuing Canon's rich heritage of creating first-rate optical products, the EOS-1D X Mark III offers an enhanced autofocus system, with dramatically improved still and video image quality and communication. When using this camera, professionals will have the confidence they will get 'the shot' and can deliver it at a competitive speed - faster than ever before - ideal for the increasingly fast-paced industry.